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	<title>the pursuit of awesomeness // adityaanupkumar.com &#187; Opinion</title>
	<atom:link href="http://www.adityaanupkumar.com/blog/index.php/category/opinion/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.adityaanupkumar.com/blog</link>
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		<title>[awesomeness] is trying to build a better world</title>
		<link>http://www.adityaanupkumar.com/blog/2010/08/10/awesomeness-is-trying-to-build-a-better-world/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/08/10/awesomeness-is-trying-to-build-a-better-world/#comments</comments>
		<pubDate>Tue, 10 Aug 2010 06:20:21 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Politics/Ideas]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[conflict]]></category>
		<category><![CDATA[impossible brief]]></category>
		<category><![CDATA[israel]]></category>
		<category><![CDATA[palestine]]></category>
		<category><![CDATA[resolution]]></category>
		<category><![CDATA[saatchi and saatchi]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/2010/08/10/</guid>
		<description><![CDATA[So for the uniitiated, Saatchi and Saatchi created this competition called &#8220;The Impossible Brief&#8221; &#8211; aimed to look at different ways to solve the Israel-Palestine conflict. Their site is here; their facebook page is here. And this is my entry: The Impossible Brief / The Museum of Man View more presentations from Aditya Anupkumar. What&#8217;s [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/08/10/awesomeness-is-trying-to-build-a-better-world/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[awesomeness] is working with your heart</title>
		<link>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-working-with-your-heart/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-working-with-your-heart/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 05:41:43 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[Design Thinking]]></category>
		<category><![CDATA[Frog Design]]></category>
		<category><![CDATA[Jon Kolko]]></category>
		<category><![CDATA[Love what you do]]></category>
		<category><![CDATA[work with your heart]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/2010/07/02/</guid>
		<description><![CDATA[do you understand what your work means? do you understand what you&#8217;re doing? are you a product of your circumstance or are you a creator of it. welcome to design thinking 101. Jon Kolko-Keynote: My Heart is in The Work from Interaction Design Association on Vimeo. In 1900, Andrew Carnegie quietly declared that his &#8220;heart [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-working-with-your-heart/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>[awesomeness] is in harnessing the cognitive surplus</title>
		<link>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-in-harnessing-the-cognitive-surplus/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-in-harnessing-the-cognitive-surplus/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 05:38:31 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[Clay Shirky]]></category>
		<category><![CDATA[Cognitive Surplus]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/2010/07/02/</guid>
		<description><![CDATA[this is the century that the picture not only speaks a thousand words, but when each word also paints a thousand pictures. and it&#8217;s a good thing. insightful, brilliant, hilarious, as always. .]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/07/02/awesomeness-is-in-harnessing-the-cognitive-surplus/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Evolution of the Newspaper</title>
		<link>http://www.adityaanupkumar.com/blog/2010/03/29/the-evolution-of-the-newspaper/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/03/29/the-evolution-of-the-newspaper/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 12:52:26 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[cadmus]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[evolution of the newspaper]]></category>
		<category><![CDATA[mythology]]></category>
		<category><![CDATA[oral tradition]]></category>
		<category><![CDATA[phoenician alphabet]]></category>
		<category><![CDATA[syntax]]></category>
		<category><![CDATA[written tradition]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=441</guid>
		<description><![CDATA[Short presentation I wrote recently on the evolution of the newspaper. It&#8217;s implications were presented on another day in another forum; will put that piece up next week. Until then, enjoy. As always, feedback much appreciated. Evolution of the Newspaper on Prezi  ]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/03/29/the-evolution-of-the-newspaper/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>[awesomeness] is new world tech</title>
		<link>http://www.adityaanupkumar.com/blog/2010/03/16/awesomeness-is-new-world-tech/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/03/16/awesomeness-is-new-world-tech/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 15:50:49 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[future of tech]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[Rivalry]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=438</guid>
		<description><![CDATA[Came across this piece on the web. Apple vs. Google&#8217;s been providing some soap opera fodder for tech journos in the past few months. Some of it&#8217;s real, some of it&#8217;s not. There was Eric Schmidt being asked to step down from the Apple board, there was Google putting out Nexus One to compete with [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/03/16/awesomeness-is-new-world-tech/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>die, birdie; birdie, die!</title>
		<link>http://www.adityaanupkumar.com/blog/2010/02/08/die-birdie-birdie-die/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/02/08/die-birdie-birdie-die/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 11:33:55 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[interesting reads]]></category>
		<category><![CDATA[random musings]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[scalability]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=426</guid>
		<description><![CDATA[The difference between Twitter and Facebook &#8211; and the reason why Facebook will likely be scalable and why Twitter likely won&#8217;t &#8211; comes down to the medium. Twitter is ultimately a broadcast medium. Whether 1-1, 1-many, or many-many it invariably stops at just that &#8211; the exchange of data. Facebook on the other hand, is [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/02/08/die-birdie-birdie-die/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[awesomeness] is the precession of simulacra</title>
		<link>http://www.adityaanupkumar.com/blog/2010/01/09/awesomeness-is-the-precession-of-simulacra/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/01/09/awesomeness-is-the-precession-of-simulacra/#comments</comments>
		<pubDate>Sat, 09 Jan 2010 03:47:57 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[random musings]]></category>
		<category><![CDATA[Alex Roman]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[Baudrillard]]></category>
		<category><![CDATA[Design Thinking]]></category>
		<category><![CDATA[Precession of Simulacra]]></category>
		<category><![CDATA[Real]]></category>
		<category><![CDATA[Simulation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Third & The Seventh]]></category>
		<category><![CDATA[Unreal]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=419</guid>
		<description><![CDATA[The Third &#38; The Seventh from Alex Roman on Vimeo.   What is real? Where does what we define as real come from? Is it something tangible? Something you witnessed? A part of your memory? What is memory, when what you witnessed never happened. Baudrillard years ago noted that photographing an object makes the object [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/01/09/awesomeness-is-the-precession-of-simulacra/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>[awesomeness] can be hilarious</title>
		<link>http://www.adityaanupkumar.com/blog/2010/01/02/awesomeness-can-be-hilarious/</link>
		<comments>http://www.adityaanupkumar.com/blog/2010/01/02/awesomeness-can-be-hilarious/#comments</comments>
		<pubDate>Sat, 02 Jan 2010 02:42:47 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[awesomeness]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[Econommist]]></category>
		<category><![CDATA[John Oliver]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=417</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2010/01/02/awesomeness-can-be-hilarious/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>9 Digital Marketing Mistakes I Won&#8217;t Make Next Year &#8211; Advertising Age &#8211; DigitalNext</title>
		<link>http://www.adityaanupkumar.com/blog/2009/12/30/9-digital-marketing-mistakes-i-wont-make-next-year-advertising-age-digitalnext/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/12/30/9-digital-marketing-mistakes-i-wont-make-next-year-advertising-age-digitalnext/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 07:08:48 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=412</guid>
		<description><![CDATA[Original here: 9 Digital Marketing Mistakes I Won&#8217;t Make Next Year &#8211; Advertising Age &#8211; DigitalNext. I will not get seduced by any new digital marketing toy just because some industry pundit thinks it&#8217;s the coolest thing to hit the street. Nor will I believe every promise made by every new marketing technology company. I [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/12/30/9-digital-marketing-mistakes-i-wont-make-next-year-advertising-age-digitalnext/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[awesomeness] is hilarity woven into randomness</title>
		<link>http://www.adityaanupkumar.com/blog/2009/12/16/awesomeness-is-hilarity-woven-into-randomness/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/12/16/awesomeness-is-hilarity-woven-into-randomness/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 17:06:41 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[advertising]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=402</guid>
		<description><![CDATA[by Santo ARG]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/12/16/awesomeness-is-hilarity-woven-into-randomness/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>[awesomeness] is a journey</title>
		<link>http://www.adityaanupkumar.com/blog/2009/12/14/awesomeness-is-a-journey/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/12/14/awesomeness-is-a-journey/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 09:34:06 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[journeys]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[Louis Vuitton]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=400</guid>
		<description><![CDATA[&#8220;What is a journey? A journey is not a trip. It&#8217;s not a vacation. It’s a process. A discovery It’s a process of self-discovery A journey brings us face to face with ourselves A journey shows us not only the world, but how we fit in it. Does the person creates the journey, or does [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/12/14/awesomeness-is-a-journey/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>[awesomeness] is getting up</title>
		<link>http://www.adityaanupkumar.com/blog/2009/12/09/awesomeness-is-getting-up/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/12/09/awesomeness-is-getting-up/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 06:37:23 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Sport]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Arshavin]]></category>
		<category><![CDATA[awesomeness]]></category>
		<category><![CDATA[Football]]></category>
		<category><![CDATA[getting up]]></category>
		<category><![CDATA[just do it]]></category>
		<category><![CDATA[Nike]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=398</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/12/09/awesomeness-is-getting-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>[awesomeness] is believing</title>
		<link>http://www.adityaanupkumar.com/blog/2009/11/15/awesomeness-is-believing/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/11/15/awesomeness-is-believing/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 12:15:06 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[awesomness]]></category>
		<category><![CDATA[Believe]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Halo 3]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[ODST]]></category>
		<category><![CDATA[Prepare to drop]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=379</guid>
		<description><![CDATA[Microsoft released Halo 3 a couple of years ago; making it the largest ever opening for any &#8220;entertainment&#8221; product &#8211; topping Spiderman 3&#8242;s 3-day opening weekend and Harry Potter 7&#8242;s initial (including pre-order) sales, too. The campaign won the Integrated Grand Prix at Cannes in 2008, and the Jay Chiat Planning awards this year. It&#8217;s [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/11/15/awesomeness-is-believing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>[awesomeness] is understanding who you are</title>
		<link>http://www.adityaanupkumar.com/blog/2009/11/08/awesomeness-is-understanding-who-you-are/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/11/08/awesomeness-is-understanding-who-you-are/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 13:04:18 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[awesomeness]]></category>
		<category><![CDATA[BMW]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[jump for joy]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[narratives]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[the ultimate driving machine]]></category>

		<guid isPermaLink="false">http://www.adityaanupkumar.com/blog/?p=372</guid>
		<description><![CDATA[one brand, two very different routes. BMW used to be The Ultimate Driving Machine. Then someone decided that was not good enough. So BMW have decided to be all about Sheer Driving Pleasure. A bit of a mistake, perhaps. BMW has always had a distinctive edge because of the idea of &#8216;the ultimate driving machine&#8217;. [...]]]></description>
		<wfw:commentRss>http://www.adityaanupkumar.com/blog/2009/11/08/awesomeness-is-understanding-who-you-are/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>The second coming of Gossage</title>
		<link>http://www.adityaanupkumar.com/blog/2009/06/20/the-second-coming-of-gossage/</link>
		<comments>http://www.adityaanupkumar.com/blog/2009/06/20/the-second-coming-of-gossage/#comments</comments>
		<pubDate>Sat, 20 Jun 2009 04:38:39 +0000</pubDate>
		<dc:creator>Aditya</dc:creator>
				<category><![CDATA[Opinion]]></category>
		<category><![CDATA[reflections]]></category>
		<category><![CDATA[account planning]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[client service]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[digital]]></category>

		<guid isPermaLink="false">http://adityaanupkumar.com/blog/?p=339</guid>
		<description><![CDATA[stumbled across this article online, called &#8220;The second coming on Gossage&#8221;. The text is auf Deutsch, as it were, so I&#8217;ll just translate the relevant part, which is: Jedenfalls: Wenn Sie diese Zeilen hier lesen, werden wir schon jurieren. &#8220;Cyber&#8221; nennt sich meine Abteilung und es ist, das muss ich schon sagen, die spannendste Kategorie [...]]]></description>
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		<slash:comments>0</slash:comments>
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